Building Bridges in the Recruitment Industry

Insights from Stacey Stratton on the Recruiting Trailblazers Podcast


In a recent episode of Recruiting Trailblazers, Marcus Edwardes welcomes Stacey Stratton, founder of True Talent Group, to discuss her inspiring journey and insights into the recruitment industry.

Image of Marcus Edwardes, the host of the Recruiting Trailblazers podcast, and Stacey Stratton, founder of True Talent Group, engaged in a conversation. They are both smiling and seated in a recording studio, with microphones in front of them, discussing insights into the recruitment industry.

Starting from Scratch

Stacey shares her story of launching True Talent Group from her basement in 2008. Driven by a passion for meaningful connections, she set out to focus on cultural and skills fits rather than transactional recruiting. Despite facing challenges like non-compete agreements, her determination led her to success.

Navigating Challenges in the Recruitment Industry

The conversation sheds light on Stacey’s financial hurdles as a startup, especially during the 2008 economic downturn. By pivoting into contract placements and leveraging niche markets like digital marketing, she found ways to grow her business while maintaining a focus on true fits for her clients and candidates.

The Value of Face-to-Face Interaction

Both Marcus and Stacey emphasize the importance of personal connections in recruitment. Despite the rise of remote work and digital interviews, they agree that face-to-face interactions foster stronger relationships and improve recruitment outcomes.

Nurturing Relationships

Stacey highlights her commitment to providing a personalized candidate experience. She believes in nurturing relationships with candidates, regardless of immediate placements, recognizing the long-term value they bring. This approach has helped True Talent Group build a strong reputation and expand its client base.

Looking Ahead | The Future of the Recruitment Industry

As the discussion wraps up, Marcus and Stacey share their thoughts on the future of recruitment. They foresee a shift back toward personal connections, even as digital tools remain essential. Their conversation offers valuable lessons for recruiters to balance technology with the human touch.

🔉 Listen to the entire podcast here.