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Building Bridges in the Recruitment Industry
July 2024Insights from Stacey Stratton on the Recruiting Trailblazers Podcast
Introduction
In a recent episode of Recruiting Trailblazers, Marcus Edwardes welcomes Stacey Stratton, founder of True Talent Group, to discuss her inspiring journey and insights into the recruitment industry.
![Image of Marcus Edwardes, the host of the Recruiting Trailblazers podcast, and Stacey Stratton, founder of True Talent Group, engaged in a conversation. They are both smiling and seated in a recording studio, with microphones in front of them, discussing insights into the recruitment industry.](https://truetalentgroup.com/wp-content/uploads/2024/07/Stacey-on-Recruiting-Trailblazers-podcast_6-28-2024-1024x500.png)
Starting from Scratch
Stacey shares her story of launching True Talent Group from her basement in 2008. Driven by a passion for meaningful connections, she set out to focus on cultural and skills fits rather than transactional recruiting. Despite facing challenges like non-compete agreements, her determination led her to success.
Navigating Challenges in the Recruitment Industry
The conversation sheds light on Stacey’s financial hurdles as a startup, especially during the 2008 economic downturn. By pivoting into contract placements and leveraging niche markets like digital marketing, she found ways to grow her business while maintaining a focus on true fits for her clients and candidates.
The Value of Face-to-Face Interaction
Both Marcus and Stacey emphasize the importance of personal connections in recruitment. Despite the rise of remote work and digital interviews, they agree that face-to-face interactions foster stronger relationships and improve recruitment outcomes.
Nurturing Relationships
Stacey highlights her commitment to providing a personalized candidate experience. She believes in nurturing relationships with candidates, regardless of immediate placements, recognizing the long-term value they bring. This approach has helped True Talent Group build a strong reputation and expand its client base.
Looking Ahead | The Future of the Recruitment Industry
As the discussion wraps up, Marcus and Stacey share their thoughts on the future of recruitment. They foresee a shift back toward personal connections, even as digital tools remain essential. Their conversation offers valuable lessons for recruiters to balance technology with the human touch.